NATALIA DADIVERINA: "A SOBER APPROACH TO CRISIS SITUATIONS"
It is all about communication crisis - and its total unpredictability. In this case, if we don`t respond to the crisis timely and correctly, its consequences can diminish years and even decades of hard work. Same, for example, happened to the Enron and WorldCom companies which could not overcome the communication crisis after exposing the fraud of their own employees and were forced to declare themselves bankrupt. Read more here: https://tsn.ua/nauka_it/tvereziy-pidhid-do-krizovih-situaciy-1294290.html
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