Task
Each year Jameson holds Jameson Bartender Ball – international professional bartenders’ competition in Dublin. To take part in a battle of such level is every bartender’s dream. Bar culture is developing fast in Ukraine as well, though participating in such events is pricey and time-consuming for many people
Solution
Jameson decided to help its consumers and ambassadors and present a famous format in a package of a digital competition
Result
An incredible hype, 248 real videos of signature cocktails making and serving. As well as 45 lucky bartenders competing for a trip to London
Category
Expertise
Components of the project

Key Competences
- AGAMA Digital Group
- Digital research, analytics and strategic planning
- Digital media planning and buying
- Digital creative, content development, SMM, SEO
- E-commerce
- Digital production
About
Tribal Worldwide, Kyiv (formerly Mediacom) is a business-oriented digital agency, one of the first and largest Internet agencies in Ukraine, for over 17 years on the market. Official partner of the world network DDB Worldwide, represents the brand Tribal Worldwide in Ukraine since 2017. Provides all kinds of online communications with a creative component and focus on business efficiency. It is part of the AGAMA Digital Group.